Blogs

Want to be a Connected Packaging and Signage Expert?

We're here to help!

Pull from our library of helpful articles and blogs to learn ways you can help provide transparency and accessibility.

Customer Experience

Optimize Your User Experience

How can you provide the best online experience for your customers? Here's 3 tips to improve your aproach

Customer Experience

What Businesses Are Missing With Customer Service

Your customers experience with you is crucial, what are you missing?

Transparency

Undersharing Is Hurting Your Business

Customers are more informed than ever, and they want to stay that way. If you don't give them the information they are looking for they're likely to just move on to your competitors.

Accessibility

Availability vs. Accessibility

Are accessibility and availability the same thing? The simple answer is, no. Learn why!

Customer Experience

The Evolution of Customer Experience

Your customers experience with you and your products impact their future with you. In this article we'll explore tools you can use to help make their experience so positive they keep coming back.

Transparency

Unlocking the Power of Transparency Through QR Code Technology

Learn how QR codes can help your business give your customers the openness and honesty they are asking for.

Customer Experience

A Website Is Good, But It's Not Enough

Having a fantastic website is great, but it's not enough. Even with the addition of a great social media strategy won't make up for a generic website.

Accessibility

Language as an Accessibility Hinderance

A massive amount of information, in digital format or otherwise, isn't actually accessible. Professional translation isn't your only option, either.

Transparency

Does Transparency in Food Really Matter?

What is food transparency? Why does it matter to consumers? What is the future of food transparency? This article cover commonly asked questions from both the producer and the consumer perspective.

Customer Experience

Building Loyalty Through Shared Stories

Sharing stories with your consumer is no longer a choice, it's expected. Learning how and what to share is a critical step in bonding with your customer.

Customer Experience

The Resurgence of QR Codes

QR codes are back in the US. The difference is, now everyone knows how to scan them. Are you using this technology in the most meaningful way?

Transparency

The Purpose of Transparency

How to use transparency as a tool to create trust between you and you customers, current and perspective.

Customer Experience

What is Connected Packaging

What is Connected Packaging? Why is it relevant? Do customers actually care? Answers to all this and more.

Customer Experience

Loyalty and the Current Market Climate

Inspiring loyalty in your customers is incredibly important. The customers that come and stay are more profitable than new customers. Learn how to inspire your current customers to remain with you and entice perspectives to try your company and stay for good.

Customer Experience

Dangers of the Search Engine

Put the burden of information on your customer is never a good idea. Don't force customers or potential customers to search for the information that they need. Learn why!

Transparency

Combatting Greenwashing

Combatting Greenwashing Greenwashing is a problem that companies are increasingly facing as consumers become more aware of environmental issues. It occurs when companies make false or...